Expert API Development
For New Zealand Businesses

Extend your software's capabilities through secure, scalable, and well-documented APIs built by New Zealand's leading API development specialists.

What is an API?

An API (Application Programming Interface) is a set of rules that allows different software applications to communicate with each other. Think of it as a waiter in a restaurant – you (the client) order from a menu, the waiter (API) takes your request to the kitchen (the server), and then brings back what you ordered.

APIs enable your software to securely share data and functionality with other applications, third-party services, mobile apps, and even internal systems without exposing the underlying code or infrastructure.

API
Web Apps
Mobile Apps
CMS
Databases
External Services
IoT Devices

Why Does Your Software Need an API?

In today's interconnected digital ecosystem, standalone software is increasingly limiting. Modern business software needs to connect, integrate, and extend its capabilities through APIs to:

Without an API, your software remains isolated in an increasingly connected world, limiting its growth potential and forcing users to rely on cumbersome manual processes for data exchange and integrations.

Building Software vs. Building APIs: The Critical Difference

While your in-house development team might excel at building your core software, API development presents unique challenges that require specialized expertise:

Software Development

  • Focused on internal business logic
  • Single-purpose user interface
  • Controlled usage environment
  • Predictable load patterns
  • Direct user feedback
  • Private, internal code

API Development

  • Focused on external integration points
  • Multiple consumption scenarios
  • Varied and unpredictable usage
  • Potential for extreme load spikes
  • Developer-focused experience
  • Public-facing interface

API development requires security expertise, thorough documentation, version management, rate limiting, authentication systems, and scalable architecture – specialized skills that most internal development teams haven't needed to develop.

By partnering with Pinpoint's API specialists, your internal team can focus on what they do best – developing your core software functionality – while we build the secure, scalable bridge that connects your software to the wider digital ecosystem.

Cost-Effective API Development

Building APIs in-house often leads to unexpected costs, extended timelines, and missed opportunities due to the specialized nature of API development. Our experienced team helps you avoid these pitfalls:

How We Reduce Your API Development Costs

  • Established patterns and frameworks – We don't reinvent the wheel for each project
  • Security-first approach – We prevent costly breaches and retrofitting of security measures
  • Comprehensive documentation – We reduce support costs and accelerate partner onboarding
  • Future-proof architecture – We build flexible APIs that grow with your business needs
  • Efficient development practices – We leverage specialized tools and automation
  • Experienced specialists – We avoid common pitfalls that delay projects and inflate budgets

Our clients typically see 30-40% cost savings compared to in-house API development projects, with dramatically faster time-to-market and higher-quality results that require less maintenance and support.

APIs Built in New Zealand, For New Zealand

As a proudly New Zealand-owned company, we understand the unique needs and challenges of Kiwi businesses. When you partner with Pinpoint for your API development, you're supporting local expertise and innovation while gaining several advantages:

By choosing Pinpoint, you're partnering with fellow Kiwis who are committed to helping New Zealand businesses thrive in the digital economy. We're not just service providers – we're your neighbors, invested in the success of New Zealand's technology future.

What We Provide

Complete API Solution

  • Secure authentication & authorization systems
  • Scalable architecture design
  • Robust error handling & logging
  • Rate limiting & usage monitoring
  • Versioning strategy implementation
  • Comprehensive testing suite
  • Deployment & hosting consulting

Comprehensive Documentation

  • Interactive API reference (Swagger/OpenAPI)
  • Developer-friendly guides & tutorials
  • Code examples in multiple languages
  • Integration quickstart templates
  • Authentication & security documentation
  • Error handling & troubleshooting guides
  • Versioning & deprecation policies

Beyond delivery, we provide optional ongoing support including monitoring, maintenance, security updates, and feature enhancements to ensure your API remains robust, secure, and aligned with your evolving business needs.

Start Small, Scale as You Grow

API development doesn't have to be an all-or-nothing investment. Our approach allows you to start with a minimal viable API and expand its capabilities as you see returns on your investment:

Our Phased Approach

1

Core API

Essential endpoints with basic authentication and documentation

2

Enhanced API

Expanded functionality, improved security, and partner onboarding

3

Advanced API

Complete functionality, analytics, and developer ecosystem

We'll help you identify your most valuable API use cases to deliver immediate value with a focused initial investment. As you see returns from your API through new partnerships, integrations, and efficiencies, we can help you expand its capabilities and reach.

This incremental approach reduces upfront costs and risk while allowing you to validate your API strategy before making larger investments. Many of our clients start with a small, targeted API project and expand over time as they see the benefits in action.

Discuss Your API Project